Search our website enhanced by Google.
Consumer insight
7 July 2022
The long-term aim of our consumer marketing campaigns is to stimulate demand for British pork and make it a regular purchase, changing the perception of pork in consumer’s minds and aligning it with what modern, busy households are looking for when making meal choices.
20 February 2024
A summary of dairy retail performance in the year to 12 June 2022
2 January 2024
Online's growth is predicted to accelerate with share hitting 11.2% in 2027
30 May 2022
In the two weeks to Easter 2022, 9million kg of roasting joints were sold through retail according to Kantar
17 January 2024
What are the opportunities for meat and dairy within flexitarian consumers?
28 August 2024
Consumer buying behaviour in Southeast Asia is influenced by three overarching factors: quality, food safety and price.
2 January 2024
Burgers and grills look set to steal the party ‘crown’ next week for the Queen’s Platinum Jubilee
2 January 2024
Vegetarian dishes remain the smallest proportion of menus with only 9% share of main meals
2 January 2024
80% of UK shoppers have noticed shrinkflation happening in retail in the last 12 months
4 April 2022
Ninety-two per cent of consumers agreed the latest AHDB TV advert communicated that pork medallions were a healthy mealtime choice.
1 April 2022
Sales of red meat pre-prepared meals have grown 2.4% in the last year, with the number of shoppers choosing convenient meals now at a five-year high.
31 March 2022
Loved-up Brits proved they ‘camembert’ to be without cheese on Valentine’s Day