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Consumer insight
25 May 2021
Cow’s milk remains a staple product, purchased by 98% of British households. With the Covid-19 pandemic, and resulting governmental restrictions generating an uplift in retail sales to a previously consistent market.
10 May 2021
Fresh cream was the fastest growing dairy category in the year ending 24 Jan 2021. Enjoying year-on-year growth of 24% in terms of both retail volume and retail spend, as consumers scratch cooked and baked more
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7 May 2021
Uncover the life of a Food Communication Expert, who shares how integral the role is when selecting, preparing and creatively designing food recipes for AHDB’s multimillion pound marketing campaigns.
19 October 2023
Online food and drink rose by 77% in the 12 w/e 21 Feb 2021, but is set to slow as lockdowns ease
30 April 2021
According to Kantar data, takeaways* were up 79% in the 12 weeks ending 21 Mar 21, when compared to the same period a year earlier.
12 November 2024
Covid-19 has been a challenge all round. However, it has also given the supply chain an opportunity to demonstrate where they are supporting consumers and to build trust.
29 August 2024
Heading towards the next stage of lockdown easing on 12th April, 27% of GB consumers plan to go out more often than they typically would pre-COVID
7 September 2021
The UK’s 27 million households have a collective 82 billion consumption moments each year, providing a huge opportunity for our industry to influence what people choose to eat
29 March 2021
Lamb has faced long term volumes challenges linked to pressure from evolving consumer needs and tastes alongside the higher price point of lamb.
25 March 2021
The Covid-19 pandemic did not stop us celebrating Valentine's Day, with total Valentine's food and drink sales up £85m compared to 2020.
7 December 2021
Consumers are rethinking their attitudes towards red meat and dairy produced in Britain as the result of AHDB’s ground-breaking We Eat Balanced campaign launched earlier this year
15 March 2021
Cheddar remains the 'big cheese' in British homes, but throughout 2020 speciality and continental cheese have seen a large uptake.