Content related to the topic: consumer-insight

19 March 2026

February 2026 dairy market review

Monthly round-up of key dairy market analysis

10 March 2026

What really drives meat purchases?

Results from market research reveal a clear gap between what shoppers say they do and how they actually behave in-store.

9 March 2026

Student survey shows rising trust in milk’s nutritional power

Results from our Milk Every Moment campaign student survey reveal a significant uplift in students’ appreciation for milk and its nutritional benefits.

9 March 2026

Meat shopper journey: The purchase journey in summary

9 March 2026

Meat shopper journey: In-store shopper behaviour

Meat shopper journey: How do shoppers behave when purchasing meat and what influences them at fixture?

9 March 2026

Meat shopper journey: Meat - the say-do gap

The second stage of the meat shopper journey is the say-do gap. We look at the differences between the claimed drivers and what actually influences shoppers in-store.