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Consumer insight
3 June 2025
The key themes of this video are: In the UK, red meat is losing out to the cheaper proteins, Due to factors such as high cost and health concerns. Older demographics typically consume more beef and lamb, whereas younger consumers (aged up to 28) lean towards poultry (Kantar, 2024).
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30 May 2025
Consumer tastes are shifting - which dairy products are thriving in the spotlight?
5 June 2025
Meat convenience meals have grown 1% in the last year despite a reduction in advertising spend and noise around ultra processed foods
29 May 2025
Influence of consumer attitudes to ultra-processed foods on retail sales
28 May 2025
What are flexitarians choosing to eat in 2025?
20 May 2025
Changing consumer trends over the last few years are reshaping the out-of-home market. We explore what's driving growth and decline across foodservice channels.
2 April 2025
An overview of AHDB's bespoke research into the needs of the international consumer, and how having a better understanding of how these consumers perceive British red meat can help with strategic opportunities for exporting British products.
3 April 2025
Cuisine based meals such as Italian and Asian dishes come out on top as consumers turn to health, cuisine based and convenience for their meal choices
2 April 2025
Key trends for menus in 2025 covering value for money, sustainability, healthier eating, experiences, global cuisines and quality & reputation
5 March 2025
Find out how meat and dairy products performed against their counterparts in January 2025
6 March 2025
During January 2025, meat free products in retail saw a decline in volumes, which has been the trend for the past 3 years (Kantar, 4 w/e 26 January 2025).