Beef & Lamb

14 December 2022

Chinese consumers are becoming increasingly wealthy and their dietary patterns are changing. We take a look at how these changes are affecting demand for imported food and where the opportunities lie for exporters to China.

14 December 2022

The United States has some of the highest levels of food consumption in the world. We discover how their desire for low cost but high quality affect consumer demand and how premium British products could stand out in this highly competitive market.

17 December 2018

The AHDB GREATsoils programme has been signposted as a vital resource and tool for growers as part of two new soil qualifications from BASIS

17 December 2018

16 August 2019

Food waste costs each household an average of £540 a year. Find out how the industry is responding.

16 August 2019

As the UK population continues to age, the older consumers grow in influence. How do we meet their needs for convenience and healthy ageing? Does the older customer still want to eat meat and two veg and a roast on a Sunday? We discover the evolving needs of those aged 55 and over and how they are embracing change.

12 March 2019

Celebrations are one of the most valuable types of meal, with shoppers willing to spend more for events

4 December 2018

Our new research shows allowing imports of products like chlorine-washed chicken and hormone-treated beef in a post-Brexit trade deal could negatively impact the UK meat industry

19 February 2020

Increasing profitability for farmers through improved lamb and calf survival is the key focus of a new project involving British beef and sheep units.

7 March 2024

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9 October 2023

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29 April 2024

AHDB's latest edition of Horizon cuts through the uncertain policy environment to provide insight into what lies ahead for agricultural commodities markets.