Pork

2 January 2024

Signalling British or local sourcing and accreditations on menus cue quality

2 January 2024

A strong menu is vital to get people into a pub/restaurant, with 75% of consumers looking at the menu in advance

2 January 2024

Descriptions on menu improve red meat perceptions

22 February 2024

Communication on menu provides an opportunity to ensure red meat maintains its appeal and the long-term reputation of the industry is protected.

11 April 2023

It’s not long until the Pigs Tomorrow conference, and we are excited about the line-up of speakers that we have secured for day two, which forms the Innovation Conference. This will be hosted by AHDB’s Head of Engagement (Pork), Charlotte Evans, and Alistair Driver, Editor of Pig World magazine.

4 April 2023

Watch this video to learn how our monitor farmers implemented Lean management techniques on their farms and the resulting cost savings.

4 April 2023

Watch to find out about the pork sector in China. From learning about their production methods, to genetics, marketing, public perceptions, health issues, government support and more.

3 April 2023

Charlotte Evans, Head of Engagement Pork, shares updates and plans for the coming months

2 January 2024

Valentine's Day this year highlighted the importance consumers place on meat, fish, and poultry at celebratory events despite the cost-of-living crisis.

2 January 2024

Spend on meat free meals in the out of home market totalled £3.7bn in the year ending 22 January 2023 (Kantar)

7 April 2025

Researchers from the universities of Liverpool and Bern (Switzerland) have used economic and population data from Defra, AHDB and AgroVision to answer this question.

21 March 2023

International pig clubs provide opportunity to learn how the rest of the world produces pigs

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