Content related to the sectors: pork

9 October 2025

Rising straw costs and the impact on livestock farms

At the beginning of the year we published the straw market outlook which looked at key points that may impact straw supply and pricing over 2025. At that point market conditions seemed uncertain due to ongoing cost pressures and dependency on weather influencing both production and price.

8 October 2025

Red meat retail performance – 7 September 2025

Explore the latest red meat retail performance for the latest 12 weeks ending 7 September 2025

7 October 2025

Meaty meals increasing popularity out of home

Meat-centred meals have bucked the market trend and grown 10.6% in value, not only through price, but also purchase frequency.

6 October 2025

World’s biggest food industry showcase shines spotlight on British red meat and dairy

Red meat and dairy has taken centre stage at the world’s biggest food and drink showcase after UK exports hit a combined value of £2 billion in the first half of 2025.

6 March 2026

Be on the lookout for acorn poisoning this autumn

There is a glut of acorns this autumn, which brings with it an increased risk of acorn poisoning in livestock.

8 October 2025

Pig Health and Welfare Council appoints new Chair

Duncan Berkshire is the new Chair of the Pig Health and Welfare Council.

8 October 2025

‘British pork. But not as you know it’ – AHDB’s winning campaign returns for the autumn

We are relaunching our standout pork marketing campaign ‘British pork. But not as you know it' on Wednesday 1 October.

12 June 2026

Muck Free Truck campaign relaunched to raise the standard for clean pig transport

We have relaunched the Muck Free Truck campaign with a bold new slogan – Muck Off! – to strengthen biosecurity across the UK pig industry

24 September 2025

EU pork market: Production and exports increase in H1 2025

EU pork production saw an increase of 3% in the first six months of the year compared to 2024. Production rose to 10.91 Mt, an increase of 341,000 t.

23 September 2025

Pig movement legislation

Find out how to make sure your pig movements comply with UK law.

26 September 2025

Mission to expand reach of British pig meat in Asia

Broadening the portfolio of markets for British pig meat in Asia has come into sharp focus as part of a major mission to Vietnam.

12 June 2026

Muck Free Truck: Raising the standard for clean pig transport

First launched in 2019, the Muck Free Truck campaign has been refreshed for 2025.