Content related to the sectors: pork

9 June 2026

Modelling the impact of the UK’s accession to CPTPP – overview

In collaboration with Harper Adams University, AHDB have undertaken a quantitative impact assessment of how the UK’s accession to CPTPP could impact different agricultural sectors, using an International Agri-Food Trade Network (IAFTN) model.

14 June 2023

Pork: modelling the impact of the UK’s accession to CPTPP

The impact of the UK accession to CPTPP was examined for pork, looking at the changes expected after the deal comes into force. This aspect of the modelling work assumes all other factors, except succession, remain the same.

5 February 2026

Prospects for UK agri-food exports: Middle East and North Africa (MENA)

Find out about prospects for UK agri-food export to the Middle East and North Africa (MENA).

5 February 2026

Middle East and North Africa (MENA): Market access and barriers to trade

Market access and barriers to trade in MENA

5 February 2026

Middle East and North Africa (MENA): How much do they consume?

Find out about how much beef, veal, sheep meat, pork, dairy and cereals are consumed in the Middle East and North Africa.

5 February 2026

Middle East and North Africa (MENA): Consumer insight

Explore dining out and retail insight for the MENA market.

5 February 2026

Middle East and North Africa (MENA): Economic overview

Read an economic overview for the Middle East and North Africa (MENA).

3 May 2024

Who are the UK’s key competitors?

We compared the UK’s relative cost of production for various agri-food products with key competitors, using data from agri benchmark, unless otherwise stated.

2 January 2024

Part 1 - Get the menu and dish choices right for your diner

A strong menu is vital to get people into a pub/restaurant, with 75% of consumers looking at the menu in advance

2 January 2024

Part 3 – The positive impact on red meat and other opportunities

Descriptions on menu improve red meat perceptions

2 January 2024

Part 2 - Communicate red meat quality, taste and reputational credentials

Signalling British or local sourcing and accreditations on menus cue quality

22 February 2024

Opportunities to raise the reputation of red meat in the dining out market

Communication on menu provides an opportunity to ensure red meat maintains its appeal and the long-term reputation of the industry is protected.