Promotion

14 December 2023

New joint project important step towards sustainability framework for British beef and lamb

13 September 2024

The purpose of this guide is to demonstrate how lean lamb can be promoted to consumers accurately using scientifically substantiated nutrition and health claims expressed in consumer-friendly language.

13 August 2024

The purpose of this guide is to demonstrate how lean beef can be promoted to consumers accurately using scientifically substantiated nutrition and health claims expressed in consumer-friendly language.

29 August 2024

Pork nutrition and health claims: understanding the regulations

18 September 2018

The latest £2.5 million phase of the AHDB ‘Pick Pork’ advertising campaign will hit TV screens from Monday (17 September).

10 September 2018

More than 15 million sheep graze on England’s green and pleasant lands and as Love Lamb Week begins, data has revealed the areas and counties in which most flocks are based.

7 August 2018

Lamb producers must pull together to change tradition and put lamb back on plates all year round

26 June 2018

A £1 million advertising campaign aims to add £6 million to the thin cut steak market over the next three years by engaging new families and young couples

26 June 2018

Almost half a million more shoppers bought fresh pork during the two phases of AHDB Pork’s £3 million midweek meals campaign*.

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