Promotion

What motivates consumers around the world to buy British pork?

24 March 2025

What motivates consumers around the world to buy British pork?

Every year, the UK exports around £1.5 billion worth of red meat around the globe. Find out what motivates consumers around the world to buy British pork.

Horizon blog: Gulf deal could profit UK meat and dairy but politics a potential pitfall

8 December 2021

Horizon blog: Gulf deal could profit UK meat and dairy but politics a potential pitfall

Blog looking at the opportunities for UK products if a trade deal is struck with the Gulf Co-operation Council

Horizon blog: UK and US suspend trade dispute

30 June 2021

Horizon blog: UK and US suspend trade dispute

Dr Phil Hadley shares his thoughts on the recent announcement that the US is lifting tariffs on UK pork and dairy

Encouraging Britain to Fire Up For Summer

19 May 2021

Encouraging Britain to Fire Up For Summer

A new summertime campaign is set to launch this May, with Brits encouraged to elevate their barbecues with an array of inspiring recipes featuring a range of cuts.

Fire Up For Summer 2021

13 February 2024

Fire Up For Summer 2021

Fire up For Summer

Love BBQ 2023: Results

3 January 2025

Love BBQ 2023: Results

Results of AHDB's Summer BBQ Campaign.

US targeted in series of online red meat events

30 April 2021

US targeted in series of online red meat events

High quality beef and pork from the UK will take centre stage in May with the first in a series of virtual events targeting the US foodservice market.

Mix Up Midweek with Pork 2023: Results

3 January 2025

Mix Up Midweek with Pork 2023: Results

See the results of our 2023 health-focused pork campaign

‘One Pot’ to hit the spot

6 January 2023

‘One Pot’ to hit the spot

'One Pot' recipes to highlight pork ease and affordability

AHDB’s commitment to levy payers

19 March 2025

AHDB’s commitment to levy payers

Following the government-led Request for Views, we recognise the importance for change. These are our commitments to levy payers.

British lamb and tennis - whats all the racket about?

3 July 2020

British lamb and tennis - whats all the racket about?

When you think of tennis, you wouldn't automatically think of lamb ...

17 million consumers informed about health benefits of beef, lamb and pork by levy bodies’ campaign

1 July 2020

17 million consumers informed about health benefits of beef, lamb and pork by levy bodies’ campaign

The second year of a campaign by the British levy bodies has succeeded in reaching 17 million people, helping to bring a more balanced perspective to public discussion around the health properties of red meat.

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