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Consumer insight
2 January 2024
60% of shoppers agreed meat-free products should be displayed in a different place to meat products.
22 May 2023
Traditional roast lamb was once again the flavour of Easter this year, with shoppers switching to the category from all other proteins.
2 January 2024
Lamb proved a favourite with consumers this Easter, with shoppers switching from other meats to the category for their celebratory lunch.
3 May 2023
As the Coronation of King Charles approaches, analysts at AHDB are predicting a surge in sales of red meat and dairy as people indulge in a feast fit for a King.
2 January 2024
Sales of ice creams through peak in the summer months, and volumes were up last summer versus 2021
13 April 2023
Meat dishes still retain the lion’s share in the out of home market despite a year-on-year increase in meat free meals.
2 January 2024
Signalling British or local sourcing and accreditations on menus cue quality
2 January 2024
A strong menu is vital to get people into a pub/restaurant, with 75% of consumers looking at the menu in advance
2 January 2024
Descriptions on menu improve red meat perceptions
22 February 2024
Communication on menu provides an opportunity to ensure red meat maintains its appeal and the long-term reputation of the industry is protected.
4 April 2023
World-wide cuisine serves up opportunities for red meat and dairy
2 January 2024
Valentine's Day this year highlighted the importance consumers place on meat, fish, and poultry at celebratory events despite the cost-of-living crisis.